Cloud-based or on-premises digital experience solutions allows your organisation to gain insight how customers interact with and experience a business’s product or service and optimise each touchpoint to drive loyalty and improve customer lifetime value.
From helping businesses quantify customer experience (and, therefore, course-correct as needed) to growing your customer base, we can provide you with tools that covers the full range of process such as program definition and design, analysis, reporting along with customised dashboards that offer actionable insights into customer experiences across the customer journey.
Our products allow businesses to be more reliable, flexible, and scalable. They help improve communication and make sense of massive amounts of data and can support clients with one-time engagements that provide an assessment of their current state customer service experience along with a detailed series of recommendations for improvement. Above all, we work together to help you turn interactions into lasting relationships.
KEY FEATURES
- Understand the key Internet performance factors that impact end-user experience and identify customer pain points or gaps in communication, which can then be leveraged to improve digital experiences through digital transformation.
- Benchmark your own website performance metrics against your industry competitors. Track customer behaviour at each digital touchpoint and discover patterns their experiences, even before they ask for it.
- Get recommendations that will help guide future performance management, content delivery and network architecture decisions.
OUR SERVICES
- Architecture and solution design for cloud headed/headless web content management
- Solution builds – End to end delivery of web sites and applications
- Integration – integrate with existing sites and back -end systems
Digital experiences are a proven factor in differentiating you from your competitors. Archisage can implement solutions to help your organisation improve how your customers experience your business and let them know you’re there for them.
HCL DIGITAL EXPERIENCE (DX)
HCL Digital Experience (DX) is a powerful and versatile platform designed to help organisations create, manage, and deliver compelling omnichannel digital experiences for a wide range of audiences, including customers, employees, and partners. It acts as both a web content manager (WCM) and a web portal server, seamlessly blending content, applications, and processes into a unified digital presence.
Key functionalities and benefits include:
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Comprehensive Content Management: Intuitive tools for content authors to create, manage, and publish web content, with features like versioning, workflows, and multi-language support.
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Application Integration: Integrates seamlessly with various back-end systems and applications (including legacy and modern APIs like Angular/React) to deliver rich, feature-driven digital experiences.
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Personalisation and Targeting: Delivers highly personalised content and experiences to individual users or segments based on their profiles, preferences, and behaviour.
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Customer Journey Orchestration: Enables the creation and management of dynamic digital journeys across web, mobile, and other touchpoints.
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Digital Asset Management (DAM): Provides robust capabilities for managing and organising digital assets, ensuring consistency and reusability across all experiences.
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Low-Code/No-Code Capabilities: Empowers business users and citizen developers to create and manage digital experiences with less reliance on IT.
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Security and Scalability: Built with enterprise-grade security features and designed for high availability and scalability, supporting large and complex digital initiatives.
HCL Digital Experience allows businesses to rapidly build and deploy engaging sites, portals, and applications that enhance user engagement, streamline operations, and drive digital maturity.
ACOUSTIC EXPERIENCE ANALYTICS
Acoustic Tealeaf (now commonly referred to as Acoustic Experience Analytics) is a powerful digital experience analytics solution that provides deep insights into online customer behavior. It captures and manages every visitor interaction on your website or mobile application, allowing businesses to truly understand the customer journey.
Key capabilities include:
- Session Replay: Visually recreate individual customer sessions to see exactly what users did, where they clicked, scrolled, and struggled. This "digital black box recorder" helps identify friction points and errors.
- Struggle Analytics: Automatically detect and quantify customer frustration, anomalies, and struggles (e.g., rage clicks, excessive scrolling, form errors) to pinpoint areas for improvement.
- Heatmaps & Interaction Analysis: Visualise aggregated user behaviour, content interactions, and areas of interest on your pages to understand usability and engagement patterns.
- Quantifiable Business Impact: Connect customer behaviour insights directly to business metrics, helping to prioritise fixes that have the biggest impact on conversion rates and revenue.
- Proactive Issue Resolution: Identify and resolve critical issues before they significantly impact customer experience or revenue, often alerting teams to problems before customers even report them.
Acoustic Tealeaf empowers marketing, IT, and customer service teams to gain a holistic view of the customer experience, optimise digital channels, improve conversion rates, and enhance overall customer satisfaction.